The Power of Joe Rogan: Trump Versus Harris on JRE

October 31, 2024 The Power of Joe Rogan: Trump Versus Harris on JRE  image

Key Takeaways

  • Following Trump’s appearance on Joe Rogan’s podcast, voters debate whether Harris should also sit for an interview.
  • Most Democrats say Harris should not risk appearing on Rogan, while 60% of Independents say she should, though only 30% anticipate being swayed positively.
  • Republicans laud Trump’s longform conversation, saying it suits his style and criticizing Harris for her inability to appear authentic in public appearances.

Our Methodology

Demographics

All Voters

Sample Size

17,000

Geographical Breakdown

National

Time Period

1 Day

MIG Reports leverages EyesOver technology, employing Advanced AI for precise analysis. This ensures unparalleled precision, setting a new standard. Find out more about the unique data pull for this article. 

Joe Rogan's podcast allows public figures to connect directly with a vast and ideologically diverse audience—bypassing traditional media. And this election cycle, online content creators and podcasters have eclipsed the legacy media in audience reach, and potentially also influence.

Many voters believe, with internet generations joining the voting ranks, legacy media outlets—which are now facing a credibility crisis—could be obsolete before the 2028 cycle.

Donald Trump’s recent appearance on “The Joe Rogan Experience” had more than 40 million views on YouTube alone, just five days after its release. Rogan also posted the entire interview on X, implying YouTube may be throttling the video. Now, voters are discussing the impact of the three-hour-long interview, along with the pressure Kamala Harris is facing to sit with Rogan as well.

Comparing the Risks and Rewards

The disparities in voter reactions show contrasting risks and rewards for both candidates. For Harris, the stakes are high, as her recent media appearances have not created an image of a proficient or confidence-inspiring leader. Democrats fear an unscripted interview would not make her more relatable but expose vulnerabilities in her policies.

For Trump, the Rogan interview played as on-brand for his persona. This is a double-edged sword as many voters cannot be swayed in his direction with more exposure. Others, however, feel the conversation’s comprehensive and casual tone made Trump more appealing to moderates.

Harris Stakes

  • Vulnerabilities: High potential for a challenging, possibly damaging interview experience.
  • Reward Potential: Could humanize her and bridge gaps with undecided voters.
  • Base Voter Risks: Many Democratic voters see Rogan’s platform as hostile territory, losing enthusiasm if she were to appear.

Trump Stakes

  • Strengths: Rogan’s unformatted style aligns well with Trump’s communication approach.
  • Reward Potential: Further cements his position as a no-nonsense leader who has a depth of knowledge and willingness to speak openly.
  • Moderate Risk: Potential to alienate some moderate Independents, though many in this group already have an immovable negative opinion.

Her Base is Scared She’ll Bomb

Democratic voters don’t want Harris to go on Rogan, voicing skepticism and concern. They voice their strong reluctance, centering caution around Rogan’s format, which often promotes freewheeling dialogue, challenging guests directly. They view this as a risk to Harris’s image, especially given the scrutiny she is facing over all her public appearances.

Democrat Reactions

  • 70% of Democratic voters discourage Harris from appearing on Rogan, citing concerns his audience and style could expose her to intensified criticism.
  • 10% say an appearance could sway undecideds toward her, a low figure exclusive to those who believe she’s a capable and competent leader.
  • Key Concerns: Democrats fear an interview could backfire, as any missteps would be widely circulated and potentially weaken her already wavering campaign.

Rogan himself has commented, saying a Harris sit-down is not out of the question. However, his post can also be read as critical, saying the Harris team will not go to his studio and want to limit the interview to one hour.

Independents Think She’ll Faceplant

Independent voters, typically more open to alternative media and diverse perspectives, advocate for Harris appearing on Rogan. They emphasize the importance of new media, but also express skepticism about the likelihood a Harris sit-down could change their votes.

Moderates and Independents responded mostly positively to Trump’s interview. They recognize Rogan’s platform could present Harris with an opportunity to connect authentically with voters, but many also believe she is not capable of doing so.

Independent Reactions

  • 60% of Independents say Harris should go on Rogan, viewing it as a chance for her to address criticism and try to humanize her image.
  • 30% say it could positively shift their view of her, only half of those urging her to accept the invitation.
  • Key Concerns: Independents doubt Harris’s messaging and relatability will improve with longform content, raising further questions about her authenticity.

Reactions to Trump’s Rogan Interview

Donald Trump’s appearance on “The Joe Rogan Experience” resonates strongly with his base. Conservative and right-leaning Independents widely celebrate the three-hour conversation, viewing it as an unfiltered display of his commitment to America and his breadth of knowledge.

Even among some undecided voters, Trump’s unapologetic style on Rogan’s platform resonates as authentic, further distinguishing him from traditional politicians.

Right Leaning Reactions

  • Trump supporters view his Rogan appearance as reinforcing anti-establishment sentiments, particularly contrasting Harris’s controlled media performances.
  • Independents are divided. Some found the candid conversation appealing, humanizing Trump. But others find his rhetoric polarizing.
  • For many, Trump’s unfiltered approach is refreshing. Though his divisive image still alienates some moderate and undecided voters.

The Broader Political Implications

MIG Reports data suggests a Rogan appearance for Harris could be a high-risk, high-reward gamble. Her base appears unconvinced of the benefits, while Independents offer only tepid support.

Meanwhile, Trump supporters praise both Trump’s performance and Rogan as a pioneer in the new media space. Many who distrust mainstream media, calling it biased and in Democrats’ pocket, say presidential politics crossing into digital media is a positive shift.

Voters are also discussing recent news that GOP VP candidate J.D. Vance is also scheduled to appear on Rogan before election day. Increasing anti-establishment feelings and distrust in legacy media suggests traditional outlets may be facing death throes.

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